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Privacy policy

This document outlines how your personal information is collected, used, and shared when you visit, make a purchase, or enroll in a subscription plan from LivFarmsMarket.com (the "Site"), as well as our commitment to digital accessibility.

Part 1: Privacy Policy

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as "Device Information."

We collect Device Information using standard e-commerce technologies:

  • "Cookies" are data files that are placed on your device or computer and often include an anonymous unique identifier.
  • "Log files" track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • "Web beacons," "tags," and "pixels" are electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase, build a custom bundle, or enroll in a recurring subscription plan through the Site, we collect specific details from you. We refer to this as "Order and Subscription Information," which includes:

  • Contact & Delivery Details: Your name, billing address, shipping address, email address, and phone number.
  • Payment Information: Payment methods, billing cycles, and encrypted recurring payment tokens. Credit card numbers are processed securely by our payment gateway.
  • Bundle & Subscription Preferences: Your selected delivery frequency (such as weekly or bi-weekly), custom harvest selections, product mix preferences, subscription lifecycle data (such as pause, skip, or reactivation histories), and cancellation reasons.
  • Gifting Data: If you purchase a harvest bundle or subscription as a gift or ship it to someone else, we collect the recipient's name, shipping address, and any custom gift message you provide.

Note: When we talk about "Personal Information" in this Privacy Policy, we are talking both about Device Information and Order and Subscription Information.

How Do We Use Your Personal Information?

We use the Order and Subscription Information that we collect generally to fulfill any transactions placed through the Site. This includes processing your payment information, scheduling automated logistics, arranging for shipping, and providing you with invoices, order confirmations, and upcoming subscription renewal reminders.

Additionally, we use this information to:

  • Manage, adjust, and process recurring automated billing cycles.
  • Plan and forecast our live farm harvest schedules to fulfill your custom bundle selections accurately.
  • Accommodate requested skips, pauses, or modifications to your active subscription portal.
  • Communicate with you regarding your orders or subscription status.
  • Screen our orders for potential risk or fraud.
  • When in line with the preferences you have shared with us, provide you with information, recipes, or tailored advertising relating to our farm-fresh harvests.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our subscription marketing and advertising campaigns).

Sharing Your Personal Information

We share your Personal Information with trusted third parties to help us use your Personal Information, as described above.

  • Shopify: We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
  • Subscription Management Tools: We use specialized third-party software integrated with Shopify to securely manage your customer portal, automate recurring billing, and maintain your harvest delivery schedules.
  • Google Analytics: We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

Behavioral Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative's ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

Do Not Track

Please note that we do not alter our Site's data collection and use practices when we see a Do Not Track signal from your browser.

Your Rights & State-Specific Privacy Laws

If you reside in certain US states with comprehensive consumer privacy frameworks (such as California, Colorado, Virginia, Connecticut, or Utah), you may have specific rights regarding your personal data. Depending on your state of residence, these rights may include:

  • The right to know what personal data we collect, use, disclose, and sell.
  • The right to request the deletion of personal data collected from you.
  • The right to correct inaccuracies in your personal data.
  • The right to opt-out of the processing of your personal data for targeted advertising.

If you would like to exercise any of these rights, or if you need to completely update or delete your subscription profile and history from our database, please contact us through the contact information below.

Please note that your data is stored and processed within the United States (and Canada, where Shopify's core secure data infrastructure operates).

Data Retention

When you place an order or create a subscription account through the Site, we will maintain your Order and Subscription Information for our operational and financial records unless and until you ask us to delete this information.



Minors

The Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children or minors under this age.

Changes

We may update this privacy policy from time to time in order to reflect, for example, changes to our data collection practices or for other operational, legal, or regulatory reasons.

Part 2: Accessibility Statement

LivFarms is committed to ensuring digital accessibility for people with disabilities. We are continually improving the user experience for everyone and applying the relevant accessibility standards to ensure our website is accessible to all individuals.

Conformance Status

We strive to conform our website to the Web Content Accessibility Guidelines (WCAG) 2.1 level AA standards. These guidelines explain how to make web content more accessible for people with celestial, physical, sensory, and cognitive disabilities.

Feedback & Alternative Access

We welcome your feedback on the accessibility of the LivFarms website. If you encounter any accessibility barriers, have difficulty viewing or navigating the content on this website, or notice any content, feature, or functionality that you believe is not fully accessible to people with disabilities, please let us know.

We are happy to assist you directly to ensure you have full access to our farm-fresh harvests, custom bundles, and subscriptions.

Our dedicated customer support team is available Monday through Friday from 9:00 AM to 5:00 PM Central Time.

  • Phone: 402-576-3007
  • Email: support@livfarmsmarket.com

If you are using a screen reader or other assistive technology and are having trouble placing an order, please call or email us during these hours. Our team will gladly walk you through the options, take your order manually, or handle your subscription management over the phone or via email.

Third-Party Applications

Please note that our website may integrate with third-party applications or platforms (such as Shopify apps, payment gateways, or social media feeds) that we do not control. While we encourage our partners to provide accessible content, LivFarms cannot guarantee the full accessibility of third-party plugins.

Ongoing Efforts

Accessibility is an ongoing journey. We regularly evaluate our online store using automated tools and manual reviews to identify and remediate potential barriers to ensure an inclusive digital environment for all of our customers.

Contact Us

For more information about our privacy practices, if you have questions regarding your subscription data, or if you need to reach us regarding website accessibility, please contact us:

  • Email: support@livfarmsmarket.com
  • Phone: 402-576-3007
  • Mailing Address: LivFarms, 217 Road W, Exeter, NE 68351